Collaborations

Cher and Future for Gap


13 09 2017

Pop icon Cher and rapper Future have teamed up with US clothing brand Gap to star in the third instalment of its Meet Me in the Gap autumn campaign.

The ad, which aims to 'celebrate what can be created when distinct people connect' and 'discover they have more in common than what divides them', will feature in Vogue's 125th anniversary issue and GQ's 60th anniversary issue, and Cher commented 'I love the idea of "Meet Me in the Gap" because it's easy to have common ground if you are really open and curious to people from different cultures. I didn't know who Future was before this but I knew it would be so fun to work with someone who is completely unlike me, and who is young, really talented and striving'.

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